1. Introduction
At Akarat, we are committed to maintaining transparency and protecting your right to control how your personal data is used. This Cookie Policy provides clear and comprehensive information about the cookies and similar tracking technologies we use when you visit our website. Our objective is to enhance your browsing experience while ensuring you fully understand how your data is collected, used, and safeguarded.
Cookies help us deliver a smoother, faster, and more personalized experience by supporting essential website functions and analyzing how our platform is used. They also allow us to tailor content and advertisements based on your interests, improving the relevance and quality of our services.
By continuing to browse or interact with our website, you acknowledge and consent to the use of cookies as outlined in this policy. You may modify, limit, or withdraw your consent at any time through your browser settings or by using the cookie management tools provided on our site.
2. What Are Cookies?
Cookies are small text files that are stored on your device—such as a computer, tablet, or mobile phone—when you visit a website. These files allow websites to recognize your device and remember your actions, preferences, and interactions over time. By doing so, cookies help improve website functionality, enhance performance, and deliver a more personalized and seamless browsing experience.
Cookies serve various purposes, and they can be classified based on how long they remain on your device and where they originate from.
Cookies can be categorized by:
a. Duration
- Session Cookies: These temporary cookies are stored only while your browser is open. They are automatically deleted once you close your browser. Session cookies help maintain your activity during a single visit, such as keeping items in your cart or remembering earlier page interactions.
- Persistent Cookies: These cookies remain stored on your device for a defined period or until you manually delete them. Persistent cookies help remember your preferences across multiple visits, allowing for a consistent and customized browsing experience.
b. Origin
- First-Party Cookies: These cookies are set directly by Akarat and are used to support core website functionality, preferences, and essential operations.
- Third-Party Cookies: These are placed by external service providers such as analytics tools, advertising networks, and social media platforms. They help us analyze site performance, deliver relevant ads, and integrate external services seamlessly.
3. Why We Use Cookies
We use cookies to enhance your overall browsing experience, ensure the smooth operation of our website, and provide personalized services tailored to your preferences. Cookies allow us to understand how visitors interact with our platform, maintain essential functions, and deliver content that is relevant and useful to you.
Cookies help us with the following:
- Ensuring Proper Website Performance: Cookies support core features such as page navigation, loading speeds, and overall functionality, ensuring the website runs efficiently.
- Storing Preferences and Settings: Cookies remember your preferences—including language, region, login details (when allowed), and display settings—to provide a consistent and personalized experience during future visits.
- Analyzing Website Usage and Performance: Analytics cookies help us understand how visitors use the site, which pages they visit most, and where improvements are needed. This data allows us to optimize user experience and fix technical issues.
- Maintaining Secure Sessions: Essential cookies keep your session active and secure when navigating between pages, especially in areas requiring authentication or account access.
- Displaying Relevant Advertisements and Content: Advertising and targeting cookies allow us and our partners to show personalized ads based on your browsing behavior, limit repetitive ads, and measure campaign performance.
4. Types of Cookies We Use
Our website uses several types of cookies, each serving a specific purpose. These cookies help ensure that our platform functions correctly, performs efficiently, and provides a personalized and relevant experience for every visitor. Below is a detailed overview of the categories of cookies we use and how they support your interaction with our website.
4.1 Essential (Strictly Necessary) Cookies
These cookies are crucial for the basic operation of our website. They enable key functions that allow you to navigate the site securely and efficiently. Without them, certain core services would not be available. Essential cookies are required for:
- Page navigation: Ensuring seamless browsing between pages.
- Accessing secure areas: Allowing access to sections that require authentication or account verification.
- Authentication and login sessions: Keeping you logged in as you move across different pages.
- Basic performance operations: Maintaining the stability, responsiveness, and functionality of the site.
Since these cookies are necessary for the website to function properly, they cannot be disabled through our cookie settings.
4.2 Performance & Analytics Cookies
Performance and analytics cookies help us understand how visitors interact with our website. The information collected is anonymized and used to improve the overall performance, content quality, and user experience. These cookies help us:
- Track page performance: Identify which pages load quickly and which may need optimization.
- Identify frequently visited pages: Understand what content is most valuable to users.
- Analyze user behavior patterns: Monitor how visitors navigate the site and interact with different sections.
- Detect errors or display issues: Identify broken links, error messages, or unusual performance problems.
- Improve website speed and usability: Optimize page structure and layout for a better browsing experience.
Common services providing these analytics include Google Analytics, Meta Pixel, and other reputable tracking platforms.
4.3 Functionality Cookies
Functionality cookies enable our website to remember your personal preferences and settings. These cookies enhance your experience by offering a more consistent and tailored interface. They may store:
- Language preferences for multilingual browsing.
- Region and currency settings to display relevant content and pricing.
- Login details where permitted, allowing quicker access to your account.
- Display preferences such as layout style, viewing mode, or preferred font size.
These cookies ensure that the website adapts to your expectations each time you visit.
4.4 Advertising & Targeting Cookies
Advertising and targeting cookies help us deliver advertisements and content that are more relevant to your interests. They enable more effective marketing by:
- Tracking browsing activity: Monitoring how you interact with our site and others.
- Building user interest profiles: Tailoring ads based on your preferences and behavior.
- Limiting repetitive ads: Ensuring you do not see the same advertisement too frequently.
- Measuring ad performance: Analyzing how effective our campaigns are and improving future content.
These cookies may be placed by trusted third-party networks such as Google Ads, Meta (Facebook) Ads, or other programmatic advertising platforms.
5. Third-Party Cookies
In addition to the cookies that we set directly, Akarat may also work with trusted third-party partners who place their own cookies on your device. These cookies allow external services to function properly on our website and help us deliver improved performance, analytics, and advertising capabilities. Third-party partners may include:
- Analytics providers: Tools such as Google Analytics or Meta Pixel that collect anonymized data to help us understand how users interact with our website.
- Advertising networks: Platforms like Google Ads or Facebook Ads that deliver targeted advertisements based on your browsing behavior and preferences.
- Social media integrations: Services such as Facebook, Instagram, LinkedIn, or Twitter that allow content sharing, embedded feeds, or social login features.
- Video and content hosting platforms: Providers like YouTube, Vimeo, or CDN services that enable embedded videos, interactive content, and enhanced media delivery.
These third-party cookies are managed by their respective providers and are subject to their individual privacy and cookie policies. Akarat does not control how third-party cookies are used and cannot modify their settings. We encourage you to review the policies of these providers to understand how they collect, use, and store your data.
6. Managing Your Cookie Preferences
You have full control over how cookies are used when browsing our website. This section explains the different ways you can manage, adjust, or withdraw your cookie preferences at any time.
6.1 Cookie Banner
When you first visit our website, a cookie consent banner will appear. This banner provides clear options that allow you to:
- Accept all cookies for a fully personalized and optimized experience
- Reject all non-essential cookies while still allowing the website to function properly
- Customize your cookie preferences by selecting which categories you wish to enable or disable
You may revisit and update your cookie preferences at any time through the banner or available cookie management tools on our site.
6.2 Browser Controls
Most modern web browsers offer built-in controls that allow you to manage your cookie settings independently. Through your browser, you can:
- Block all cookies from being stored on your device
- Disable specific types of cookies, such as third-party or tracking cookies
- Delete any cookies that have already been saved
- Receive alerts or prompts when a website attempts to place cookies
Detailed instructions for adjusting cookie settings can typically be found in your browser’s help or settings section (e.g., Chrome, Firefox, Safari, Edge).
6.3 Impact of Disabling Cookies
If you choose to block, limit, or delete cookies, please be aware that:
- Some features of the website may not function as intended
- Your customized settings and preferences may not be saved
- You may be required to log in more frequently or re-enter information
- Certain content, tools, or services may become limited or unavailable
7. Data Protection & Privacy Compliance
In the process of using cookies, certain information may be collected to help us improve website performance, security, and user experience. This information may include:
- IP address or general location data
- Browser type and version
- Pages viewed and navigation patterns
- Time spent on specific pages or sections
- Device type, operating system, and related technical details
We do not use cookies to collect sensitive personal information such as financial details, passwords, or health-related data. Any data gathered through cookies is handled responsibly and processed strictly in accordance with the following:
- GDPR (General Data Protection Regulation)
- Applicable local and regional data protection laws
- Akarat’s internal Privacy Policy and data handling standards
8. Updates to This Cookie Policy
We may revise or update this Cookie Policy periodically to ensure it remains accurate and aligned with our current practices. Updates may occur as a result of:
- Changes or advancements in technology that impact how cookies are used
- Modifications to legal, regulatory, or compliance requirements
- Improvements or new features added to our website or related services
Whenever we make significant updates, the “Last Updated” date will be modified to reflect the most recent changes. We encourage you to revisit this page regularly to stay informed about how we use cookies.
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